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All of the interviews

#59 Esther Wojcicki: The Godmother of the Modern Era & Mentor to the Minds That Built Silicon Valley

About this episode Godmother of Silicon Valley, Esther Wojcicki, shares her origin story, involvement in the early days at Google, educational philosophy's origins, and current efforts with her latest endeavors: The Stanford-Andreessen Horowitz BioTech investments, and A revolutionary Parenting Trick app for FOs raising the next generation of world leaders. Early Life Trauma Shaped Philosophy Esther Wojcicki recounted a childhood trauma involving her youngest brother's tragic death due to a lack of access to proper medical care, which became the fundamental driver for her advocacy and commitment to teaching others the art of self advocating. This horrific event taught her that failure to speak up could be deadly, influencing her life's trajectory despite early familial opposition to her career choice. Education Program Growth Strategy After facing sexism in newsrooms, Esther Wojcicki began teaching journalism at Palo Alto High School, empowering students to ask tough questions. The media program grew from…

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(#58) Meet Paul Peterson, Managing Partner of Heritage Origen Fund™: He sits at the intersection of high-stakes finance and fundamental survival.

About this episode In this episode, we explore the intersection of high-stakes finance and fundamental survival. From the strategic landscape of Expo City Dubai to the emerging markets of the Global South, we discuss how a shift in macroeconomic thinking is driving the next generation of food, water, and energy security. From the Frontlines to Global Finance The journey from a decorated Air Force career during the Cold War to the world of commodities trade finance highlights a profound shift in perspective. Our guest shares how the transition from military service to private equity was fueled by a realization that macroeconomics is the ultimate lever for policy change. This "extreme sense of social responsibility" now guides a strategy focused on changing the trajectory of nations through sustainable investment. The Profitability Pillar A core theme of this conversation is the reframing of sustainability. Moving away from traditional charity models, the Heritage…

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(#57) Edward A Mermelstein: From Refugee to Real Estate Titan

About this episode In this episode of 9x90™, Adi Soozin Managing Partner of Heritage Real Estate Fund™ interviews Edward Mermelstein. Edward's experience includes 25+ years of real estate experience and $4 Billion in transaction volume. He has been named a certified Triple Threat & one of NYC’s “10 most influential figures in real estate,” In this episode Adi uses a specific list of questions to guide us through the key parts of Edward's extensive professional history that equip him to be a leading decision maker at one of the most eagerly anticipated multi-generationally run CRE funds of the decade. By the end of this episode it'll be clear to you why the Heritage Real Estate Fund's winning team has their first two funds already oversubscribed. In this episode they explore how decades of high-stakes negotiations, philanthropic initiatives, and city-to-city partnerships shaped his investment philosophy and opened doors to unparalleled opportunities…

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Reinventing Modern Medicine: How Todd Perman’s Getting Higher Returns With Preventative Medicine on 9×90™ (#56)

About this episode This isn’t just another healthcare discussion — it’s a paradigm shift in how medicine is monetized. Todd Perman is showing investors, clinicians, and founders that the financial future of healthcare lies in prevention, not repair — and he’s proving it at scale. For decades, the U.S. healthcare system has been locked in a “break-fix” mindset — waiting for disease to advance before profiting from treatment. Todd Perman, CEO & General Partner of Seed Healthcare, has cracked the code on something bigger: making preventative medicine exponentially more profitable than the old model. With a $100M venture fund and a portfolio focused on early disease detection, disruptive diagnostics, and lifestyle-enhancing therapies, Todd is proving that the economics of prevention can not only work — they can outperform the entrenched, reactive system. In this high-stakes 9x90™ conversation, Todd and Adi go deep into the science, the economics, and the personal…

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Inside the World of Luxury Fix & Flips: Roberto Bolona of Brenner Cox™ on Speed, Precision, and 33% IRRs on 9×90™ (#54)

About this episode What if your next real estate investment didn’t take years to yield returns—and came with white-glove service, real-time reporting, and a team that can flip three luxury mansions faster than most contractors finish one? In this episode, Adi Soozin interviews Roberto Bolona, CEO of Brenner Cox™ the favorite Luxury Real Estate Development company of investors. Brenner Cox™ is the secret weapon behind some of South Florida’s most profitable, high-speed luxury mansion flips (don't believe me? checkout the images below). In this episode Roberto reveals how his team transformed a $1.1M teardown into a $10M mega-estate—with precision upgrades that included a custom gym, guest house, and basketball court. In this episode you will hear how Brenner Cox™ offers an average of 33% IRRs to their investors in as little as 12 months. While most flippers lose money hiring cheap & incompetent contractors, Roberto's team keeps elite investors at…

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9×90 Presents: The Weizmann Institute — Guardians of Science: Resilience, Revolution, and the Future of Medicine (#53)

About this episode In this powerful episode, we dive deep into the heart of one of the world’s most prestigious scientific institutions—the Weizmann Institute—and explore how cutting-edge innovation, visionary philanthropy, and unwavering resilience are shaping the future of medicine and humanity. From revolutionary MD-PhD programs redefining medical education, to breakthrough blood cancer detection methods published in Nature, to the relentless spirit of scientists rebuilding amidst adversity—this conversation is a testament to hope, courage, and the pursuit of progress against all odds. Join us as we uncover how the legacy of scientific excellence is being fiercely protected and propelled forward, inviting you to be part of a movement that transcends generations and changes the course of human health forever. About the Weizmann Institute of Science The Weizmann Institute of Science in Rehovot, Israel, is one of the world’s top-ranking multidisciplinary research and graduate institutions. Committed to science for the future of humanity,…

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The Story of a Vogue-Worthy Edible Luxury Empire: Daniel Colonel Unpacks His Profound Journey on 9×90™ (#51)

About this episode How does a fifth grader baking cherry clafoutis grow into a celebrity pastry chef whose creations grace the pages of Vogue, Good Morning America, exclusive finance events in the world’s financial capitals, and the ultra-private weddings of UHNW tastemakers? In this spellbinding episode of 9x90™, Adi Soozin sits down with Daniel Colonel to uncover the wild journey from non-profit bakeries to crafting a world-class edible luxury empire. Daniel shares the raw, unfiltered moments that shaped his career: the pandemic pivot that sparked his brand’s meteoric rise, the deeply personal stories infused into his couture cookies and intricate wedding cakes, and the mindset shifts that took him from surviving to redefining luxury in the pastry world. For aspiring creatives, luxury entrepreneurs, or anyone intent on leaving a lasting legacy, this episode is your blueprint for building magic—and success—on your own terms. About this guest For those of you…

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From ThreeEQ to AdXero: Jason Ma on Mentoring UHNW and Disrupting a Legacy Industry on 9×90™ (#50)

About this episode In this powerhouse episode of 9x90™, Adi Soozin the Managing Director of Heritage Real Estate Fund, sits down with Jason Ma, Founder, CEO, and Chief Mentor at ThreeEQ, CBO and an investor at AdXero, acclaimed author of “Young Leaders 3.0”, a leading B20/G20 member (since 2014), and a sought-after speaker. As an award-winning chief mentor, AI/tech investor, and global strategist, Jason coaches and prepares select Next Gen leaders for greatness, and advises UHNW families, CEOs, and Single Family Offices on achieving elite outcomes across business, lifelong learning, and life. With 40+ years of industry experience spanning AI/technology, education, business strategy and execution, and Family Office advisory—and 2M+ miles of world travel—Jason unveils his uniquely empowering 4S and 3EQ one-on-one mentorship framework. This blends visionary roadmap and storytelling, emotional/mental states mastery, strategic thinking and execution, and next-level soft skills to prepare Next Gen leaders for next-level generational impact…

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Garrett Rice is Redefining the Job Hunt: From Apple’s Design Ethos to AI-Powered Career Tools on 9×90™ (#49)

About this episode What happens when a 20-year Apple veteran applies Silicon Valley’s obsession with user experience to the broken world of job hunting? In this episode of 9x90™, Adi Soozin sits down with Garrett Rice, founder of Callings.ai, an AI-powered platform transforming how candidates navigate the modern job market. Drawing on two decades at Apple, Garrett shares how he infused design thinking and relentless iteration into a platform built for job seekers—not hiring companies. Together, they dive into:✅ How AI is reshaping resume reviews, interviews, and global competition.✅ Why networking—not applications—is the most undervalued career skill.✅ The hidden pitfalls of the modern job hunt and how Callings.ai helps users overcome them with tools like AI-powered job ratings, customized resumes, and “My Insights” for career clarity. Garrett’s insights are a masterclass in balancing cutting-edge technology with deeply human challenges. Whether you’re a founder, an executive, or navigating your next career…

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From Kidnapped Teen to VC Powerhouse: Justis Mendez on Defying Odds, Building Funds, and the Future of Tech on 9×90™ (#48)

About this episode At just 14, Justis Mendez survived a harrowing kidnapping. By 27, he became one of the youngest Hispanic Founding GPs in U.S. venture capital. In this riveting episode of 9x90™, Adi Soozin sits down with Justis to unpack how trauma fueled his relentless drive—leading to the creation of OneSixOne Ventures and the successful raise of a $5M fund focused on overlooked founders and frontier tech. From building a thriving startup community in Miami to structuring a fund that gives him freedom, Justis shares how he and his team are leveraging deep tech, AI, and their youth to gain an edge. They discuss what VCs really look for in founders, why underestimated investors can punch above their weight, and how emerging GPs can build visibility and traction early. This is more than a startup story—it’s a masterclass in resilience, vision, and strategic execution. 👉 Learn how to pitch…

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From $100 Million CRE Funds to Greek Philosophy: Dan Abbate on Building Self-Sustaining Empires on 9×90™ (#47)

About this episode In this high-powered episode of 9x90™, Adi Soozin sits down with Dan Abbate—a serial entrepreneur who sold his first tech company at 19, scaled a $20 Million hard money lending business, and now leads Cloine Capital, a $100 Million land development firm backed by other entrepreneurs. Together, they explore: 🔁 The entrepreneurial equation: how to build businesses that run, grow, and scale without you. 💡 What makes a founder “investable”—and the biggest red flags he sees. 🏗️ Why land development is just “manufacturing for builders”—and how Cloine Capital makes it work. 💰 The reality of exits, fundraising, and capital preservation in real estate. 📿 The ancient Greek philosophies shaping his life and leadership. 🧠 Why being a visionary founder doesn’t mean being good at operations—and what to do about it. Bonus: You’ll hear why Dan offers guest condos to future collaborators and how AI (like ChatGPT) fits…

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Her Business Collapsed. A Movement Was Born: Christel Caputo on the Future of Human Transformation on 9×90™ (#46)

About this episode What happens when a multi-million-dollar business collapses overnight? For Christel Caputo, it was the beginning of a powerful transformation. In this soul-stirring episode of 9x90™, Adi Soozin sits down with the co-founder and Executive Director of Evolution One—a nonprofit on a mission to awaken transformational leadership across the globe. Christel shares how a sudden change in state law wiped out her thriving reinvention coaching company and how she used that moment to realign her purpose. Drawing from her deep training in yoga, meditation, and mentorship, she went on to co-found Evolution One (formerly Ascension One Collective), a spiritual organization that has raised over $3 million in philanthropic funding to empower thousands through courses, immersive expeditions, and energy-based leadership training. This episode dives deep into: 💥 The real story behind the collapse of her coaching empire—and how she found the courage to rebuild 🧘‍♀️ How SPA (Silence, Presence,…

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